§ 09
Module 3 · Lesson 9
Lesson 9 of 30

You don’t have to outrun the lion.

First, a joke. Two photographers taking a picture of a lion. The lion notices them and one puts on his trainers. The other says ‘you’ll never outrun that lion.’ The first says ‘I don’t have to — I just need to outrun you.’

8 cards · swipe
Card 1 of 8: “You don’t have to outrun the lion.”
Card 2 of 8: First, a joke. Two photographers taking a picture of a lion. The lion notices them and one puts on his trainers. The other says ‘you’ll never outrun that lion.’ The first says ‘I don’t have to — I just need to outrun you.’
Card 3 of 8: You don’t need to be the best PT in the world. That’s an infinite, unwinnable standard.
Card 4 of 8: You need to be 20% better than the median. In your immediate market.
Card 5 of 8: The bar is far lower than you think. Your square mile, not the whole industry.
Card 6 of 8: ‘Be the best’ is paralysing. It’s exactly the standard a doubting new PT measures against.
Card 7 of 8: ‘20% better than the median’ is finite and true. It turns an impossible goal into a doable one.
Card 8 of 8: Follow @gainpt for Lesson 10. A new lesson every week

The lesson

  1. First, a joke.

    Two photographers taking a picture of a lion. The lion notices them and one puts on his trainers. The other says ‘you’ll never outrun that lion.’ The first says ‘I don’t have to — I just need to outrun you.’

  2. You don’t need to be the best PT in the world.

    That’s an infinite, unwinnable standard.

  3. You need to be 20% better than the median.

    In your immediate market.

  4. The bar is far lower than you think.

    Your square mile, not the whole industry.

  5. ‘Be the best’ is paralysing.

    It’s exactly the standard a doubting new PT measures against.

  6. ‘20% better than the median’ is finite and true.

    It turns an impossible goal into a doable one.

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