The village hall beats 1:1.
Village halls are a parallel ecosystem. And most PTs never look at them.
The lesson
Village halls are a parallel ecosystem.
And most PTs never look at them.
Hire rates run ~£15–30 an hour.
For a whole hall.
You can run any class type.
Not just pre/post-natal.
A full hall is £180–240 gross.
30+ attendees at £6–8 a head.
Minus ~£20 hire.
£160–220 net per hour — higher than most 1:1 work.
And zero pressure to convert anyone.
They’re a standalone revenue stream, not a funnel.
Some convert over time.
But that’s a bonus, not the model.
It’s also niche-neutral.
An older-adult specialist can run general fitness purely for the income.
Route the class to who’ll attend.
Demographic-preference routing, not an abstract best class.
Pragmatic: net per hour beats 1:1.
And routing well means you start in a format that actually fills.
The playbook is free. When you’re ready to put it to work, GainPT runs the business side — bookings, clients and fitness tests in one place.